I'm a 36 year old librarian who loves to run, read, do yoga and hang out with my friends and family. I ran the 2008 & 2009 Boston Marathon for Team Eye & Ear to support the Massachusetts Eye and Ear Infirmary. Go Team Eye & Ear!

Friday, March 20, 2009

Quaker Oats Instant Confusion

"Go humans go"

Is the Quaker Oats man an alien? Was he sent from some planet to encourage us from bus stops? I am thoroughly confused by these ads... Any thoughts?
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swift said...

These are known as fragment ads, and are intended as reinforcement of brand recognition

Got 2 Trot Librarian said...

OK, but "go humans go" ?? what does that have to do with the Quaker Oats man?

Pam said...

That's EXACTLY what I said when I saw this - are Quakers not human?