"Go humans go"
Is the Quaker Oats man an alien? Was he sent from some planet to encourage us from bus stops? I am thoroughly confused by these ads... Any thoughts?
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I'm a 36 year old librarian who loves to run, read, do yoga and hang out with my friends and family. I ran the 2008 & 2009 Boston Marathon for Team Eye & Ear to support the Massachusetts Eye and Ear Infirmary. Go Team Eye & Ear!
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3 comments:
These are known as fragment ads, and are intended as reinforcement of brand recognition
OK, but "go humans go" ?? what does that have to do with the Quaker Oats man?
That's EXACTLY what I said when I saw this - are Quakers not human?
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